Location Intelligence to Support Data-Driven Site Selection

Leverage real-time location intelligence to confidently expand your brand, distribute products, and make informed decisions about store openings or closures.

Leverage Location Data for Successful Business Expansion

Location intelligence data is key for site selection. dataplor’s POI and mobility data help you identify areas that match your criteria for a successful business location. Our data includes detailed information about neighboring businesses and high foot traffic regions, which help you avoid costly investment decisions.

Comprehensive Site Selection Data

dataplor excels in gathering and examining data to help organizations increase growth, reach, visibility, and market presence. Our POI and mobility data extend beyond geospatial analytics, incorporating both qualitative and quantitative KPIs on a global scale.

Our data complies with stringent privacy regulations, such as GDPR, and we do not collect any Personally Identifiable Information (PII). This ensures that our POI and mobility data safeguard user privacy while exceeding traditional standards.

Predict Performance

You no longer have to rely on guesswork when making decisions about where to open new stores or services. dataplor’s location intelligence provides real-time insights into an area’s features and characteristics across the world. This data gives you the ability to better determine the best places to open a store or service, as well as when and how to do it.

Accurately predict the potential performance of a new site by understanding visiting patterns.
Assess valuable insight into your target markets. Better understand your opportunity size by analyzing neighboring businesses.

Develop Competitive Intelligence

Assess your performance in relation to competitors and local market conditions. By visualizing your locations relative to competitors, you can stay ahead by uncovering emerging trends and opportunities before they do. Analyze factors like market share to better understand your competitors’ strengths and weaknesses, enabling you to make strategic decisions and adjustments and gain a competitive edge in the market.

Identify Opportunities & Optimize Current Site Performance

dataplor’s location and mobility data give you a comprehensive view of an area’s features to inform your site selection and consolidation decisions. This helps to determine the best possible locations for new stores or services and identify potential areas for expansion and consolidation. By accessing accurate POI and mobility data, you are able to analyze information about existing and potential customers, visitation trends, the surrounding infrastructure, and other factors that may influence a company’s presence in a particular area.

dataplor provides you with the tools you need for informed site selection decisions.

Global Places (POI) Data

Location Intelligence Data

Mobility Data

Proprietary Metadata

Brand Data

Geometry Data

With access to dataplor’s data, make informed decisions on which locations will lead to the most success.

Learn How

Opting for poor data can cost you $$$

Ignoring local regulations, taxes, and utility costs can lead to underestimating overhead expenses, which can cause financial strain and adversely affect profitability.

Lack of data on consumer behavior and visitation trends can lead to poor site selection, which can severely impact sales and hinder business growth.

Choosing a site without accurate and up-to-date market data can lead to underestimating or overestimating the market potential in the chosen location.

Poor site selection can lead to talent shortages and high turnover if not close to transportation or other important factors, which can increase recruitment costs.

Inadequate data on future growth projections and expansion opportunities may lead to selecting a site with limited space or poor scalability, inhibiting the ability to grow.

POI and mobility data are valuable assets when looking to conduct site selection and improve business strategies. By leveraging dataplor’s data, you can make better decisions, reduce costs, and maximize ROI. With location intelligence data becoming increasingly accessible and more powerful than ever before, it has become an essential tool to grow and succeed. With the right analysis of POI and visitation data, you can get a better understanding of your target market and make better decisions on where you should be investing your resources. Ultimately, it’s all about making sure that your business is in the right place at the right time.